DeRoy Education Partners
DeRoy Education Partners (DeEP) is a new non-profit organization funded by the DeRoy Testamentary Foundation that supports college sophomores and juniors. The DeEP Fellowship program provides financial assistance, mentorship and volunteer experience. This scholarship opportunity also brings their fellows together for regular career coaching workshops, fostering a sense of camaraderie within the fellow group.
Working in a team of four, we built a complete brand identity for DeEP from scratch. Through collaboration and discussion with the organization’s board, we settled on a visual system that both fits DeEP’s mission and is approachable and appealing to their target audience.
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Jump to Process Images ︎︎︎
Working in a team of four, we built a complete brand identity for DeEP from scratch. Through collaboration and discussion with the organization’s board, we settled on a visual system that both fits DeEP’s mission and is approachable and appealing to their target audience.
+ read more
The branding system includes a set of custom icons designed with the college experience in mind, as well as a collection of merchandise that ranges from standard (like mugs, totes, and tees) to more ambitious (like electric scooters). Typography and color reflect our guiding statement of “friendly, somewhat serious, original, and a little bold.”
WHAT I LEARNED
The art of the Keynote presentation + collaborating with clients
WHAT I LEARNED
The art of the Keynote presentation + collaborating with clients
Jump to Process Images ︎︎︎
Fall 2022
PROCESS
